2021 Tuesday Morning, March 16: Schedule and Session Sign-Up

All times are Pacific Time.  If you’re a member of an institution that’s registered for the MOTM Conference, use this page to RSVP for the sessions you’d like to attend.  You must use your institution credentials (email address, etc.) to be approved and checked in.   Your institution’s registration contact has been repeatedly advised to have you sign up no later than the night before the session(s) you’d like to attend – “day of” registrations will be accommodated as best as possible. Note that recordings for all sessions will be available after the conference.  Do not register for more than one session scheduled at the same time.  You’ll receive an email confirmation with joining instructions for each session.

9:00-10:15 a.m.

An International Independent School Fundraising Forum
Laura Wensley, The Webb Schools, Diana Colmenares Velez, Colegio Nueva Granada (Colombia), Sam Davies, The Girls’ Day School Trust (UK), and Doug Hupke, Moreau Catholic High School
See a preview (and song) from Sam Davies!
See a preview from Doug Hupke!

See a preview from Laura Wensley!
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Join a group of panelists from independent schools on three different continents for a discussion about the challenges of growing a philanthropic culture at their institutions, how they go about it, what the last year was like, and how the coming year looks going forward. Bring your own questions and add to the conversation with your own insights.

RESCHEDULED: Social Media & Search Engine Marketing: Putting It Together
University of Miami Digital Philanthropy Team

This session has been canceled by the presenters. The University of Miami digital philanthropy team has had some transition, and they have asked to reschedule their session for a future date.  Also, in its place, we’re offering this recorded session from a prior conference that covers many of the same SEM strategies and ideas used by the University of Miami digital team.  (Note that Brittany Shaff has recently left the University.) Lead-Generation in Digital Marketing: What is It? and Why You Need It!

Getting More Blood out of That Turnip – Keeping Up w/Volume While Reducing Staff
Debbie Garcia, Azusa Pacific University and John Taylor

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A discussion regarding how the pandemic has impacted our staffs and budgets, with a deeper dive into what these changes mean for the future of our profession and business processes.

The Appeal Roadmap
Christina Nichols, MCR

Watch a preview of this session!
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Your appeals shouldn’t feel like “2020” – Follow the appeal roadmap in this session to make your journey to raising dollars and attracting donors free of unexpected roadblocks.

10:30-11:45 a.m.

Personal Prospect Engagement: Pandemic Edition
Jennifer Dunn Greenspan, USC Dornsife
Ray Watts, Claremont McKenna College

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As two of the most popular past Meeting of the Minds speakers, Ray and Jennifer have previously presented separately on the subjects of personal solicitation and leadership annual giving. This year, they’re teaming up to talk about the impact of the pandemic and the economy on their work. What are Ray’s fundamentals of personal solicitation in a virtual world? How have donor cultivation and engagement changed for USC Dornsife over the last year? And what’s it all going to look like going forward? Hear their stories and join the discussion with your own new best thinking. Two of our very best MOTM teachers talk about what they’ve learned, and how they’ll carry their programs forward in 2021 and beyond.

A Phonathon Forum
Torrey Hood, University of Nevada, Reno
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Torrey will lead an open chat about all things phonathon – including the pivot to engagement, text, video, remote calling and more.

AAA to the Rescue:  Data You Can Trust
Shalonda F. Martin, USC
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Data is an essential component of the success of our organizations. We need and utilize it for tasks ranging from sending thank you letters to complex prospect analysis. As this valuable organizational asset is in a state of constant change, we must work to ensure our data integrity. Join me as we explore how to leverage the three A’s – Association, Automation, and Assessment – to develop trustworthy and reliable data.

Turn off the TV – What to do With all These Channels
Stormie Harless, Ball State University Foundation
Jonathan Van Oss, Pledgemine
Watch a preview of this session!
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Most of us struggle with just trying to reach our donors with one channel. Now there is “multichannel” and even “omnichannel” fundraising. It doesn’t need to be as intimidating as it seems, no matter how small or large your institution is. Learn how you can reach your donors in the most effective way possible by “listening” to what they tell you through their own giving behavior. Also, learn how Ball State University successfully targeted and connected with their donors and prospects despite a global pandemic in their 2020 award-winning “One Ball State Day.”

Lunch Break – 11:45 a.m.-1:00 p.m.